Posts Tagged ‘business model’

We are on the hunt for a technical partner or co-founder for the PartyWeDo network.  We have reached out to a few individuals that we have met during the AlbinoPhant development process. They have been very helpful in pointing us to several resources. 

We have also sought the advice of various internet based experts as we refine what we are offering. These experts suggest a well crafted Elevator Pitch as the basic introduction to our plans. We appreciate the suggestions from the guys at Venture Hacks, who have written much on this subject.

We also stumbled upon a post from Dave McClure on pitching the problem and not the solution.

I don’t use the language that Mr. McClure often chooses to make his points, but his post on problems makes a great deal of sense. 

Dave’s suggestion is that the “problem” that needs the clearest definition,  as opposed to a discussion concerning building a solution.

So… Dave McClure… Here is a problem:

You don’t live close to all the people that you love and want to share gifts with. This distance causes you to miss personal gift delivery opportunities. You feel guilty that you can’t be there to offer your support at birthday parties, weddings, baby births, graduations and holiday gatherings.   Sure, you know how to shop and ship, but UPS doesn’t deliver your love and personality with the package.  It is sad that you can’t be in several places at the same time, because you will miss some of the great parties that are planned by those you love.

You, me, and millions of other people face this same problem, because we live to far away to really show our love and support in person.

While I am thinking about problems Dave, here is another one…

Facebook, and other social platforms are very dependent on advertising as a business model.  This model really has nothing other than eye-ball volume to sell. These networks must rely on limited advertising budgets to fund their business; and there are many advertising choices.

NOW FOR SOLUTIONS:

1. Give distant friends and family the opportunity to join in the party and share their personality and presents from wherever they reside.
2. Partner with a vast number of eCommerce companies to sell the gifts for the party and earn commissions to fund a socially-center business.

Mr. McClure I would appreciate your thoughts on these problems.  (Oh yes, if you could recommend a technical co-founder I would appreciate the lead)

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PartyWeDo
The AlbinoPhant Creators
Your Party 2.0 Specialists

“The Internet has given us simple means to create businesses out of nothing. But to sustain them, we need solid models. What’s yours”?

This is the ending statement and final question in a post from Chris Brogan’s blog. I appreciate the idea of a simple explanation of the model.

So Chris, here is my attempt to define our business model:

DISTRIBUTION

Modeled after UPS…

Yes, this party game and the coming network of other party games are a Distribution system… Here is how:

Over time some of the people we care about become dispersed to other parts of the country. This dispersion creates a problem for moving items between these individuals in an efficient manner.

UPS recognized this problem and in the early 1900′s began delivering messages and packages to the dispersed businesses in Seattle, Washington. Over time they expanded to cover the world in distributing the important items of families, friends and businesses.

UPS has a business model built on serving the distribution needs of those who find delivering goods in person is not a viable option. They use conveyor belts, airplanes and brown trucks as their tools in building a very successful enterprise. Their service facilitates the movement of things from one spot to another in an efficient way; so UPS is a Model of Distribution.

Our model of distribution is built on the need to have gifts distributed to dispersed family and friends. The gifts that are needed to demonstrate support and love during very important life events. Gifts that would be delivered in person, if it was possible. UPS can deliver the box holding the gift, but they do not distribute the love…

Our tools include UPS, but also add in the services of Facebook, Amazon and PayPal. Our distribution model involves the extra services of connection and interaction which are lost when a gift is not delivered in person. Our distribution service facilitates the fun that can accompany the act of gift giving to someone who is close to our heart, but far from our person.

So Chris… There you have it….
We are in GIFT DISTRIBUTION

What do you think?

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PartyWeDo
The AlbinoPhant Creators
Your Party 2.0 Specialists