Posts Tagged ‘Secret Santa’

We have been suggesting that sharing REAL gifts through social networks is a viable solution for dispersed family and friends. We have even built a demonstration application called AlbinoPhant to prove our point.

Sometimes we feel like our story if falling on deaf-ears; because the idea is so new and unproven…

But we know it can be done and are just waiting for others to agree.

We would like to thank the Reddit users for their absolute proof that a gift exchange can be organized and completed using internet connections.

Antonio Cangiano’s Blog shares the story:  Antonio writes; “Dan McComas (kickme444 on Reddit) came up with a website to collect sign-ups, and put forward a few ground rules for participants. For instance, to cut down on the number of ill-intentioned users (the so called trolls), only users who were already registered with Reddit before November 10, 2009 were allowed to sign-up for the gift exchange.”

Further TechCrunch reported that this Secret Santa style exchange has demonstrated that almost 4500 internet users can exchange personal details (including shipping information) and share over 5000 gifts with other online users.

Now,  these were not virtual gifts…
The Reddit group shared $160,000 in REAL gifts!
They even earned a Guinness World Record for thier efforts.

OK, people…. WE TOLD YOU THIS COULD BE DONE…!!!

We also  suggested that sharing real gifts and using the images to represent the real thing, would work as well… Again the proof of this vision is in the redditgifts.com photo gallery.

We now have proof that an online gift exchange can be hosted, organized, facilitated, and indeed work in social spaces.

PartyWeDo will continue to promote this opportunity for family and friends to share real gifts online, using a fun and engaging traditional party game.  We are confident that the rest of the world will eventually catch up…

Thank you Dan and your Reddit community for proving our point…

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PartyWeDo
The AlbinoPhant Creators
Your Party 2.0 Specialists

You have been invited to attend an online gift party like no other.

Your host has used a special offer code (1234) to begin a “test-drive” party that allows you to experience a gift exchange without spending any money…

Like a real test drive!

Here are the step by step instructions on how to get the invitation, RSVP, find a gift (virtually), get it wrapped and then join the party.

It is really easy, once you have done it one time!

Step #1 (these screen shots seem to display better in Firefox than on Explorer browsers, sorry)

Step #2

Step #3

Step #4

Step #5

Step 6

Step 7

Step 8

Step 9

Final Step: HAVE A GREAT TIME.. You are going to love this party!

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PartyWeDo
The AlbinoPhant Creators
Your Party 2.0 Specialists

One of the results of a changing economy is what the new austerity has wrought upon the American public. It seems that the trendy “go-go-consumption” trends have turned on a dime and now traditional priorities are winning the day. This is especially true when we discuss the holiday season this year.

A recently released study by Sears, and reported in Marketing Daily suggests that; “Some 90% of those it surveyed say that because of the challenging economy, they are more focused on celebrating family traditions.”

Other studies are suggesting that more than 75% of Americans are realizing that connecting with traditional family activities is what will make them happier during the holidays.

New family traditions are also a high priority, and the Sears study suggests that group gift giving activities like Secret Santa gift exchanges will be a priority this year. Setting spending limits on these gift opportunities is also an important consideration during tight financial times, and the study suggests that 63% of us will do just that. Gift exchange formats also reduce the overall gift purchasing volume needed among the family, saving even more resources.

Some marketers are skeptical that this new traditionalism will have staying power, once the recession is past and better times arrive. But it is possible that the rise in social networks and the fall in expendable income will alter family trends forever.

One trendy industry is going to really benefit from these traditional family leanings. That would be social media, and some web-based mimics which provide traditional experiences for family members. Facebook has positioning itself as the alternative solution to actually driving to Grandmas house for Thanksgiving. Especially for those who can’t afford the fuel this year. Images and comments are not a perfect substitute for the taste of turkey, but at least it is a connection to the traditions of the past. As more learn the systems and find them to be acceptable substitutes, the mimics will become the new traditions for family gathering. Online solutions break down distance constraints and expand the connections far beyond what was possible in Grandma’s confined living room.

The social activities like White Elephant parties or Yankee Swaps can now combine traditional family gift sharing and conversation, without spending money on fuel or travel. These online mimics provide, at least in part, the family feeling that would be lost by not being able to show up in person.

So the economic realities of today are building a desire to reconnect with the traditions of the past, while creating the systems that will become the trends of the future.

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PartyWeDo
The AlbinoPhant Creators
Your Party 2.0 Specialists

People are very creative in the ways that they share gifts during the holidays.

I discovered what the book bloggers and the tea enthusiasts are doing, and it is very cool…
They use an online Secret Santa format to spread the joy of the season with their respective networks.

Bonnie at Red Lady Reading Room and Gwendolyn at Sea of Books both participate in a blog-based book swap.  This event was started a few years back by some passionate book readers who describe the party as: “a way for book bloggers to connect and celebrate the holiday spirit by sharing gifts. It’s done secret Santa style; all of the participants are randomly assigned a blogger to send a gift to, and these assignments are kept secret until the gift has been delivered. So no one knows who their gift is coming from”!

I did a little exploring around, and it seems that there is a large group of bloggers who share the gift of reading through this online party.

But, the book readers are not the only online community that swaps gifts using  internet tools…  The tea crowd is in on the action as well…

Theirs is also an online Secret Santa format and is titled The Tea Round Table’s Holiday Gift Swap.  It is organized by the World of Tea.  Those who are a part of the world of tea online forum can use an online registration to join and share tea with randomly selected “gift buddies”.

These connected groups of users  find many ways to share with each other. So during the holidays they use the web to facilitate their effort to share gifts.  We  see groups like book bloggers and tea drinkers also using the online white elephant party system to share as well.

In fact, it would add the extra dimension of a common game play page and extra banter into their events.  The online yankee swap/white elephant party would connect club members, societies, sororities and gift-sharers of many persuasions.  What is more social than a party?

We salute the Blogger Book Swap and the Tea Holiday Gift Swap for moving the party online!

What other groups do you know who could benefit from these ideas?

Thanks to HolidaySwap for the image…

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Princess Phant
Daughter of the King of Burma
Caretaker of the AlbinoPhant Parties