What is the problem? Dave McClure

Posted by PartyWeDo on Friday, May 14, 2010

hole in the marketWe are on the hunt for a technical partner or co-founder for the PartyWeDo network.  We have reached out to a few individuals that we have met during the AlbinoPhant development process. They have been very helpful in pointing us to several resources

We have also sought the advice of various internet based experts as we refine what we are offering. These experts suggest a well crafted Elevator Pitch as the basic introduction to our plans. We appreciate the suggestions from the guys at Venture Hacks, who have written much on this subject.

We also stumbled upon a post from Dave McClure on pitching the problem and not the solution.

I don’t use the language that Mr. McClure often chooses to make his points, but his post on problems makes a great deal of sense. 

Dave’s suggestion is that the “problem” that needs the clearest definition,  as opposed to a discussion concerning building a solution.

So… Dave McClure… Here is a problem:

You don’t live close to all the people that you love and want to share gifts with. This distance causes you to miss personal gift delivery opportunities. You feel guilty that you can’t be there to offer your support at birthday parties, weddings, baby births, graduations and holiday gatherings.   Sure, you know how to shop and ship, but UPS doesn’t deliver your love and personality with the package.  It is sad that you can’t be in several places at the same time, because you will miss some of the great parties that are planned by those you love.

You, me, and millions of other people face this same problem, because we live to far away to really show our love and support in person.

While I am thinking about problems Dave, here is another one…

Facebook, and other social platforms are very dependent on advertising as a business model.  This model really has nothing other than eye-ball volume to sell. These networks must rely on limited advertising budgets to fund their business; and there are many advertising choices.


  1. Give distant friends and family the opportunity to join in the party and share their personality and presents from wherever they reside.
  2. Partner with a vast number of eCommerce companies to sell the gifts for the party and earn commissions to fund a socially-center business.

Mr. McClure I would appreciate your thoughts on these problems.  (Oh yes, if you could recommend a technical co-founder I would appreciate the lead)

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